At a special event we hosted with Marcus Lemonis, we had a tiny attendee ask an outstanding question, I thought I’d share it with you. Join us for Boot Camp April 19-22 to see Marcus speak live. Click here to get your tickets now or go to www.RobinsBigSeminar.com.
There are many ways to develop your USP (unique selling proposition) to differentiate yourself from the competition. Once you have developed your USP, you can charge more than your competition and get the right-fit clients far easier. One example that recently crossed my radar due to getting my German shepherd pup, Rocket, is Nashville K-9 training. Unlike most dog trainers, …
There’s an old sales joke about a hotshot sales guy sitting down with a little old lady to sell her a new heater. He tells her all about how the heater is made in America and has the highest-quality ratings for efficiency and safety, about the BTUs, construction, warranties and other features. When he finally shuts up, she says, “I …
Lack Of Marketing = Lack Of Results David’s story: As president of Pacific Computer Consultants, I was one of Technology Marketing Toolkit’s original Producers Club Members. Since 2015, I’ve benefitted from great advice from my accountability group, Robin Robins and also her idea-rich presenters. Only problem was that we struggled with implementing consistent marketing campaigns that resulted in new clients …
We all know we’re currently in hyperinflation, and if you haven’t raised your prices you need to. I dove into the topic of pricing strategies with the five Better Your Best finalists, where they answered these questions- Where are you relative to your competition? And how do you deal with cheaper competitors as an MSP? Scott Hagizadegan chimed in to …
Privileged To Get Robin Robins’ “Golden Ticket To Marketing,” We Transformed Our Business And Ourselves – From Only $1,500 In MRR To $1.8 MILLION In Revenue Today Before starting with Technology Marketing Toolkit, we were always just one storm away from losing everything. We barely made our payments, survived on very little and didn’t have money for Christmas. Sure, we …
Since Discovering Robin Robins’ Marketing Resources, I Added 12 New Clients And Increased Gross Revenue By 54% And Net Profit By A Whopping 972%! I started Biztek Solutions, Inc., over 20 years ago out of my bedroom. For the first six years, I had a break-fix model, so I was trading dollars for hours. When I topped out at $125K …
I recently had an insightful conversation with Tom McDougall, founder of High Point Networks. Tom is a badass when it comes to running an IT Services business. He grew from a start-up MSP to $100+ Million, and I can’t wait to share some of his insights. I asked Tom how he got customers when his company was smaller than $100+ …
How I Transformed My Break-Fix Business To An MSP Model, DOUBLED My MRR And Added $1,124,000 In Revenue In A Single Year Stuck in a rut, I had been living a real-life Groundhog Day. Despite our best efforts, our break-fix business was stuck at the $2 million in revenue barrier year after year after year. Fortunately, my wife and business …
Stuck At The Same Revenue For 8 Years, We ‘Bombarded’ Robin’s Marketing And Added 40 New Clients, $1,384,486 In Revenue And $969,000 In Profits Last Year! Immigrating to America from Iran at age 16, I achieved my dream of becoming a business owner. While I was successful at growing my business to $2 million, I felt so defeated because I …
