Discover Products, Training, And Systems For MSP Marketing, IT Services Sales, Cyber Security Marketing And Lead Generation
I'm Struggling With IT Lead Generation And Sales
The Technology Marketing Toolkit is the most complete, field-tested library of tools for marketing IT services — including templates, campaigns and checklists.
Designed for VARs, MSPs and IT consulting firms, this program is guaranteed to help you effectively sell and market your IT services — or your money back.
I Want To Sell More Managed
The Complete Research-Based Guide To Managed Services Marketing And Sales
This audio-based training course walks you through developing a highly effective managed services marketing system. The program has already helped dozens of clients go from break-fix to over $1 million in managed services contracts in under six months.
I Want A Sales Training System For Selling Managed Services
A Proven, Documented Sales Playbook For Closing More IT Service Sales Without Gimmicks, Discounting Or Having To Do A Lot Of “Convincing”
Scaling out your MSP sales team and process will dramatically improve your close rate and profitability. Learn proven IT sales strategies from successful MSPs to automate IT sales and boost monthly recurring revenue.
What Our Members Are Saying About Technology Marketing Toolkit
Robin’s Rapid Implementation Workshop was a complete whirlwind of activity. We learned a lot and made great connections with other IT business owners. The best part? While at the two-day workshop, we sent a simple e-mail to 70 of our clients, which turned into 13 appointments and $7,966 in increased monthly recurring revenue with an additional $62,796 in projects!
As a small, two-person company, we were able to fill up our sales funnel in a hurry just by implementing two easy campaigns Robin taught us. During the past 12 weeks, these two campaigns alone have resulted in two new clients, four appointments and two reopened opportunities that we had previously GIVEN UP ON! In fact, any day now, we are expecting to learn that we won a $79,200 opportunity that, without a doubt, would have NEVER happened without Robin’s coaching.
Living in the heart of the space program in Houston, Texas, we are no strangers to speed. And Robin’s Rapid Implementation Workshop is basically marketing at warp speed. After only 90 days in Robin’s program, we have completed quarterly business reviews for one half of our clients. In that time, we have added $3,200 in MRR from NEW clients and approximately $5,000 in MRR from existing clients who have signed up for additional services.
In the 90 days that followed Robin’s marketing training, we have been very active with our marketing. First, we scrubbed our list to generate 500 very qualified contacts. Next, we sent Robin’s Bad Date letter to architects and engineers and generated nine new leads and two appointments for $10K in potential MRR in the pipeline. Next, we mailed the campaign to 252 CPA firms and received eight leads, two appointments and one new client at $1,000 in MRR and $500 potential MRR!
I thought I was doing quarterly business reviews for our clients correctly. But they were more like, ‘You had this many tickets this year, and here is a report on your backups.’ These client reviews rarely produced sales. But after Robin taught us her QBR strategy that we implemented in her workshop, we grossed $23,000, with a profit of over $15,000 – all from this single initiative. To say I was stunned is an understatement!
As far as the wins we’ve experienced in the past 90 days thanks to Robin’s proven marketing strategies and initiatives, we’ve added $19,657.82 in monthly recurring revenue thanks to cross-sell opportunities. Using the strategies and campaigns in Robin’s Toolkit, along with consistency and a new commitment to marketing, we have grown considerably in profits. In fact, we have gained profits in these 90 days that we hadn’t seen in the past 20 years of doing business.