You have to get yourself functionally prepared to handle the workload that marketing is going to give you. If you’re a larger MSP that has been doing well, then fine tuning your marketing can be a very great thing to do. However, if you’re a smaller MSP, then having better marketing when you aren’t fully prepared for the incoming business …
Have you wondered how you could raise your prices now and have clients actually be happy about it? Our MSP business owner members have been so successful at raising prices, ethically. I’ll explain… You have to change up your service offerings. Then, simply go back to your managed services clients and let them know that they were on last year’s …
The very first thing you must start with when you’re doing lead generation marketing is you have to know who your customer is. The first items to address when trying to launch a successful campaign are all about the “who.” Who’s the customer? Who are we talking to? Who is the audience and who are you trying to attract? Because everything revolves around that.
I wanted to buy a hot tub. Keep reading on how this ties back to MSP lead generation… Okay, so I wasn’t actually crippled..yet. I was experiencing debilitating pain, which was affecting my sleep and work. So a while ago I found myself having to run to a UPS store and right next to it was a store that sold …
If you want to know how to start an MSP then you really need to understand what managed services really are, and be able to explain to a customer why they need them.
For over two decades, MSPs/VARs/IT service companies owners, have been coming to me to fix their lead generation and new customer acquisition problems, asking me to create campaigns that bring highly qualified, highly motivated prospects to their door, eager and willing to be sold and unoffended or dissuaded by “high” fees…and I have. However, all too often I send them …
Revenue From Our FIRST Marketing Effort PAID FOR Robin Robins’ Program And MORE! After attending Robin Robins’ Rapid Implementation Workshop, joining Accelerators Club and getting Keap, Robin’s CRM and marketing automation program, we had TWO MAJOR WINS! First major win: we established a process for tracking our leads. Second major win: marketing to a defined target market was an IMMEDIATE …
After Robin’s Toolkit Helped Increase My Revenue By 43%, I Attended Her Workshop And Added $9,600 In Annualized MRR! As a one-man shop, I can confidently say that Robin Robins’ Technology Marketing Toolkit helped me hone my marketing skills as well as introduced the power of doing quarterly business reviews (QBRs) for my clients. With those business improvements, I was …
My American Dream Story Growing up in Iran, I came to the United States at age 16 to pursue a better life. Without finishing high school, I was blessed to be accepted into Northeastern University. But without a penny to my name, I had no choice but to work 120 HOURS per week to pay my way. I often went …
Should you worry about a potential recession or inflation, as an owner of an MSP? In case you missed it by being distracted by the Johnny Depp trial, recent government decisions and Chappell getting mugged onstage, the Fed just triggered the sharpest rate increase since the year 2000 in an effort to slow the economy and fight inflation without causing …
