Robert Christian

, Owner, SymTec,

From Shutting Down Marketing To Fully Embracing It, We’ve Added 10 New Clients And Increased MRR By $33,633!

“Since starting SymTec, we’ve always seen value in marketing. Problem was in finding the RIGHT marketer or agency. The marketing person we hired was basically a designer and didn’t deliver results. Then we tried a competitor MSP marketing program for two and a half years. NO RESULTS. Frustrated, we cut almost all marketing and strictly relied on referrals.

I learned our partner’s cousin had a lot of success as a Technology Marketing Toolkit member. It was time for us to embrace sales and marketing the right way. So, we brought all three SymTec partners to Robin Robins’ Rapid Implementation Workshop. The first marketing initiative we ran was hands-down our best. We added $16,350 in new MRR and $93,831 in project revenue!

It wasn’t too long ago that we had completely shut down marketing. Today, we are thrilled with the marketing campaigns that are bringing us qualified leads, appointments and even new clients. Among the multiple marketing initiatives we’ve implemented are a new and improved Robinized website, TechTips drip marketing, joint venture opportunities, a creative Shock-And-Awe box, direct mail, LinkedIn and more.

By implementing multiple marketing initiatives, we’ve added 10 new recurring revenue clients and experienced a $33,633 a month INCREASE in MRR! Our sales pipeline is growing, and our confidence is high. We are excited about the recommendations and processes to improve our operations, thanks to rubbing shoulders with the great TMT team, coaches and other MSP owners we’ve met at Robin’s events.”