Winning is hard. Achieving little wins each day is the only way we will ever be able to reach our goal of becoming a million-dollar MSP. Thankfully, by going through Robin Robins’ Rapid Implementation Program, we have already achieved several of these little wins.

One win for us came by implementing Robin Robins’ direct mail Aspirin Campaign. From this single campaign, we’ve been introduced to several prospects who may just become future clients. A second win was our entire website reboot, which increased our search engine optimization and improved our Google ranking. A third win for us was strengthening our relationships with our current clients. We accomplished this by sending out birthday emails and starting a referral program.

The ultimate win when it comes to marketing is getting a new client. Because of all the marketing strategies we’ve implemented since starting Robin’s program, a prospect decided to sign on as A NEW CLIENT! This new client fits our target market and is EXACTLY who we’ve been searching for.

By going through Robin’s Rapid Implementation Program, it gave us a direction to walk to make our goals a reality one day real soon. That is why the little things that are done every day are wins. Sending out letters, having a conversation-focused website, knowing our target market, making the dang phone calls and taking on the beast of marketing one bite at a time.