The Simplest, Easiest Change In Your Sales Process To Land BIG Accounts

Robin Robins Blog

From the department of Answer Your Damned Phone: Here’s an e-mail sent in by a Producers Club member reporting a true story about a Google PPC lead received by another Producers Club member in his Accountability Group. This is a MUST-READ: “So, my friend in Knoxville, TN, is doing Google AdWords. He currently uses a virtual receptionist company to answer …

Time For My Mid-Year Kick In Yer Butt

Robin Robins Blog

Where are you in relation to those New Year’s goals you set six months ago? Did you even set ’em? As the saying goes, hard work beats talent when talent doesn’t work hard. Of course, some people aren’t talented and won’t work hard. Double whammy. Kinda like being stupid AND ugly. Lotsa luck in life, bubba. The other day a …

When To Give Up On A Marketing Campaign Or Strategy

Robin Robins Blog

I’ve heard it a million times: “((Fill in the blank)) doesn’t work.” Be it telemarketing, direct mail, can­vassing, webinars, etc., etc., etc. Oddly enough, I ONLY hear that about marketing that costs money; I never hear anyone lament about Facebook posts, Twitter or LinkedIn, even though I’ve not had any client show me a documented, direct line from this type …