It’s the month of love! Every month I answer a couple of questions from new members in our monthly newsletter and was reflecting on one about what almost every MSP and IT services owner tries to avoid – the “cheap” break-fix client. This client had gotten enough requests...
“I Can Fix Any Problem With More Sales” i3 Business Solutions began in the Grand Rapids area in 2004 from a series of mergers of IBM business partner firms. A few years later, the Great Recession hit Michigan like a nuclear bomb. Instantly, the unemployment rate climbed to...
The other day a marketing publication featured an article titled “What To Do If Your E-mail’s Been Hacked.” These “experts” said that if your day was “disrupted” when you discovered you had infected all of your clients and friends with a virus due to them receiving an e-mail...
When MSP and IT services business owners open their business, it’s usually because of their love of the tech work. The aspects of running the business, including marketing and managing staff often come later…and at a price. So this week, I wanted to share a good question about...
Every once in a while I’ll receive marketing material that is so awful, I can’t believe it was produced. It’s always a good reminder that even some marketing “professionals” don’t know what they’re doing, so if they could use a refresher, the folks who don’t do it daily...
As you read this, resolutions are being broken all around you. Maybe you’ve broken a few yourself already. I’ve already shared that I think we should set goals and make plans to work toward them year-round, but if you’re feeling that new year motivation and want to channel...
Netflix Founder, Marc Randolph, Shares His Secrets To Growing A Successful Business With Technology Marketing Toolkits’ Producers Club Members. For more go to https://technologymarketingtoolkit.com
The new year has started and we’re back in full force around here. I have and will again share ideas with you to kick off the new year for your business. But this week, I wanted to speak directly to you, the person, about the one factor that...
Marketing? What’s That? Taking a page from the success stories of Steve Jobs and Bill Gates, Shayne Yonce and Steve Lee started the Technology Specialist in Wichita, Kansas, out of a garage in 2007. I joined the team in 2016 as the Director of Operations and have handled...
Are you thinking about resolutions? Personally, I think we should set goals and work to better ourselves year-round but the start of a fresh new year can be motivating so it’s my hope that this is right on time. But more importantly, I want this to be something...
