What Our Clients In The United Kingdom Have To Say
What Our Clients In The United Kingdom Have To Say
In terms of the marketing/sales process… that is not a doubt. The way US MSPs market and sell services is way ahead of anything being done over here, and we’re wanting to become more like the US market; not least because of the fees US companies can charge compared to over here.
Robin’s copy writing is fantastic, and very compelling… We tweak the campaigns to a Scottish/British/European style, and while it still forces us to step out of our comfort zone slightly, we know that’s what will drive our results.
I connected with one of Robin’s clients who told me about a special Technology Marketing Toolkit program that “transformed her business to the point it was unrecognisable.” That was the final push I needed, and I signed up for Robin’s Rapid Implementation Workshop. While at this two-day, hands-on workshop, I used their template to send out a few cross-sell emails. This simple task resulted in five clients interested in our phone systems, and THREE turned into £650 per month in monthly recurring revenue. Plus one client upgraded to a £460 per month contract!
As part of the workshop initiatives, I also booked all of our top clients for quarterly business reviews. From five QBRs, we brought in an extra £3,153 per month and a further £670 per month from a referral due to one of the QBRs. Since Rapid, we have added £3,803 per month in MRR, which is £45,636 per annum! The information supplied and the mindset shift have enabled me to take myself and my company a big step forward in gaining more business specifically through QBRs. It has raised my game in all areas.”
A leap of faith during a difficult time, both personally and professionally, led me across the pond to the Rapid Implementation Workshop. I had reached a point of desperation and knew I had to do something because my business, my team and my family were counting on me.
By applying the principles and actions mapped out in this program, I was able to build momentum. Slowly, I moved from a paralyzed state into a focused state where I ultimately achieved far more than I thought was possible.
One simple campaign brought us over 30 qualified testimonials of very happy customers and a competitive advantage for us to win new business. I have conducted QBRs with ease and moved 90% of our clients to our new Cyber Security Plan, 25 clients to our Comprehensive Plan (increasing turnover by £750 per month) and five clients to our Hybrid Model (increasing turnover by £9,205 per month).
Thanks to Robin and the Rapid Implementation Workshop, I am now laser-focused on marketing, sales and customer acquisition. Small shifts in my thinking have helped me stay 10 steps ahead of my competition and are making me the marketing expert I always wanted to be.
If you’re anything like me (a UK-based, somewhat introverted former techie who now owns an MSP and needs to figure out sales and marketing), I know that you’re thinking, ‘This American yeehaw razzmatazz is never going to work over here.’ Well, here’s what I know after five years: the only reason Robin’s stuff wouldn’t work in Europe (or anywhere else for that matter!) is if you don’t put the work in to execute. The concepts and ideas she teaches have been incredibly effective in teaching us how to build repeatable lead generation campaigns that have grown my business. Yes, we have to spend a few extra minutes changing some words and phrases when using her Done-For-You materials. But then, if you are scared of a little work, Robin Robins’ Toolkit may NOT be the programme for you!"
Before working with Robin, I wasn’t doing much of anything; as a matter of fact, I ‘hired’ Robin before my first employee! The results so far have been magic. These changes have resulted in a 658% increase in leads from the website in the first month. Today, our site generates 73% of all new leads and 45% of all new customers. Through testing and tweaking the site, we have also been able to reduce the cost of a web lead by almost 60%."
Two years ago, I personally went through a lot. First, there were my own mental health issues. Then I had a scare with my heart. Finally, our two-year-old daughter’s health issues brought about multiple challenges. On top of everything, the UK went into a serious lockdown when the virus hit.
I’ll never forget the date of August 8th. That’s the day I totally stepped up my game. I was determined to plan more and hold myself accountable. To accomplish this goal, I joined Robin Robins’ Producers Club and made a promise to myself to NEVER give up.
As a result of never giving up, we put a ton of Robin Robins’ marketing resources and campaigns into place. Just three years ago, we brought in £539,439 in revenue and LOST £15,849 in net profit. In the year before last, we increased revenue by £164,775 and net profit by £118,271. But we weren’t done. Last year, we added another £368,519 in revenue and £113,031 in net profits! That’s a 1,459% increase in profits in three years!
Today we are ready to really ramp up our marketing efforts to increase MRR and own the space we work in. We believe we have only just touched the surface of what is possible. And based on the current projects in our pipeline, we expect our revenue to DOUBLE this year!"
Get Instant Access To Our Ultimate Free Marketing Guide For MSPs
Important! Please do NOT assume that by sharing these client success stories with you we are guaranteeing or even implying that you will get the same results in your business by enrolling in our programs and buying our services. NO ONE can guarantee you results; after all, how can we (or anyone else) possibly make that promise if we don’t even know you or anything about your business? The testimonials provided below were given to us by successful clients and are simply their personal expressions of their experience of working with us. Not every client gets these results. YOUR results are dependent on a number of factors that are completely outside our control, including your work ethic, ability to implement properly, your relationship with your clients, your reputation, pricing structure, competition and about 100 other factors. You should also know that our programs and methods are NOT “easy” or simple. BEING SUCCESSFUL AND PROFITABLE IN BUSINESS IS HARD WORK, which is what we’re all about. If you are looking for a simple and easy route — rather than putting in the necessary hard work — please find another company to work with.