Products To Help You Increase IT Sales, Secure Higher-Paying Clients, Sell Managed Services And Profitably Grow Your Technology Service Business
Products:
Technology Marketing Toolkit
The Technology Marketing Toolkit is a complete step-by-step marketing system in a box for small to medium IT consultants, VARs, MSPs, and solution providers. Inside you will find the most comprehensive library of fill-in-the-blank marketing campaigns, strategies, sales letters, ads, sales scripts, web site content, newsletter strategies, e-mail campaigns, and postcards that are extremely effective, inexpensive to implement and guaranteed to work.
If you are a small to medium IT business owner that doesn’t have a marketing system in place and you are struggling to find ways to increase sales without spending a small fortune on marketing, this program is exactly what you have been looking for. We guarantee that you will attract more (and better quality) clients, increase your profits, and finally get a handle on the marketing of your business or you don’t pay a dime.
Million-Dollar Managed Services Marketing Blueprint
If you want to learn a proven, field-tested way to launch your managed services program to existing clients AND new ones, start here. This audio-based program will walk you step-by-step through developing a highly-effective managed services marketing system that has already helped dozens of my clients go from break fix to over $1,000,000+ in managed service contracts in under 6 months. You’ll get templates to help you price, package and name your managed services offering, detailed marketing campaigns to promote it to new and existing clients, a complete step-by-step sales presentation, newsletter, referral, and case study strategies as well as answers to the most commonly asked questions regarding marketing a managed services offering.
NEW! Backup And Disaster Recovery Marketing System
Unless you’ve been living under a rock, you KNOW that backup and disaster recovery is an extremely HOT item right now for all businesses, large and small. Offsite backup and disaster recovery is a multi-BILLION dollar industry and there are hundreds of IT businesses who are cashing in right now on the incredible demand in the marketplace for security, backup and disaster recovery services.
Bottom line, if you aren't selling offsite backup and disaster recovery services to your clients you are missing out on a HUGE piece of recurring revenue - and this system is designed to take all the guesswork out of selling it to your clients.
Inside are the exact strategies, checklists, scripts, marketing campaigns, seminar marketing systems, and e-mails to promote this to new and existing customers. Clients using this system have already generated $36,750 to $223,500 in a single afternoon using only the lunch and learn system included in this program.
36-Month Millionaire
The 36-Month Millionaire program is an audio based training system that will teach you 9 core competencies to grow your small IT firm into a multi-million dollar consulting business. This process is based on the same systems developed by James Kernan, a VAR business owner who bought a near-bankrupt IT consulting business doing only $300,000 a year and grew it to generating over $12 MILLION dollars in consistent, predictable revenue in just 3 years. Inside this comprehensive program will find templates for writing a business and marketing plan, partnering with vendors to get free marketing dollars and clients, marketing plans, compensation and management strategies for building a highly-effective sales team, leadership strategies for a fast-growing IT firm, cash flow management, mergers and acquisitions, and much, much more.
Ultimate MSP Contract Pack
If you are supporing your clients' networks and confidential data without a signed contract -- or the WRONG contract - you are putting yourself at enormous risk! Our Ultimate MSP Contract Pack will not only give you field-tested managed services contracts, but ALSO training on how to use them to close sales faster and avoid client confusion on what you are delivering under your MSP program.
This program will give you the exact forms, templates and training to:
- Drastically reduce your chances of getting burned with a frivolous (and devastating) lawsuit because of the enormous liability that is naturally assumed when you have access to and support your clients’ critical data and operations.
- Help you instantly establish a higher level of trust, professionalism, and authority with your clients and prospects.
- Close sales faster and easier by eliminating the client’s fear of contracts.
- Help you clarify exactly what is - and isn't - covered under your managed services program.
- Protect you from getting sued for faulty 3rd party hardware and software that you installed.
- Teach you 7 critical legal terms you need to know and use in every single client and vendor engagement to avoid being burned.
- Explain confusing contract language (legaleeze) in simple terms so you aren’t uncomfortable or embarrassed in an important client or vendor meeting.
- Shorten the time between the signing of your agreement and the delivery (and payment) of services.
- Help you clarify the deliverables of your Managed Services program in the client’s mind to avoid disappointments, misunderstandings, arguments, and ultimately, disgruntled clients.
Client Attraction & Marketing Blueprint
Seminar In A Box
This audio program and workbook will give you an outline of how Robin’s client attraction marketing system works. You will learn the key ingredients to building a marketing system and how to write ads, sales letters, web sites, and other marketing campaigns to bring in highly-qualified clients, sales, and money-making opportunities faster and easier than you’ve ever dreamed possible! This product was recorded during one of Robin's LIVE events with over 150 people in attendance!
Master Mind Group Coaching Program
The Master Mind Group Coaching Program is an on-going support and training group lead by Robin to help you maximize the results you achieve with her strategies and systems. To participate in any of the programs, you must be a Toolkit or Managed Services Blueprint client in good standing. Click here to learn more.
This program consists of 3 levels:
The Apprentice Club: This is a starter program for people who are new to Robin's marketing systems. As an Apprentice Club member, you are entitled to attend Q&A calls and Business Builder Teleseminars and designed to give you the direction and clarification you need to implement a marketing system into your business. You will also receive a monthly �Marketing Strategy Brief� that is an insider report on successful marketing strategies and examples of what other IT firms are doing to attract more clients, raise prices, fuel referrals, eliminate their competition, and sell managed services. You will also receive a monthly done-for-you �TechTip� newsletter template to make it incredibly simple to keep your name in front of your clients and prospects. Plus, you will get access to the members-only forum to get answers to any aspect of running a profitable IT consulting business. To join this program, you must purchase the Technology Marketing Toolkit or Million-Dollar Managed Services Blueprint
The Producers Club: As a member to this private inner circle of clients, you get all of the benefits of the Apprentice Club PLUS quarterly in-person meetings with Robin. These meetings are made up of a �round table� group of small, independent VARs, MSPs, IT consultants, and solution providers. The members of this group come together to share strategies for marketing, operations, managing employees, handling clients, and other aspects of growing a very successful, very profitable technology services business. You will also receive a done-for-you newsletter and article library, as well as private one-on-one coaching sessions with Robin. This is NOT an open-enrollment program; in order to be accepted you must apply.
The Genius League: This is a small coaching group made up of Robin's "Delta Force" of members. To participate in this high-level program, you must be in the Producers Club for a period of one year AND be a top-performer. You can only enter this program by invitation from Robin or one of the members.
One-On-One Marketing Plan Development
If you are the CEO of a technology service firm that wants me to personally develop your entire marketing system for you, start here.
I will personally work with you and your staff to develop a complete marketing system for your business that generates a steady flow of profitable new clients. You'll learn how to replace your random, ineffective marketing with low risk, low cost marketing strategies that deliver a solid return on investment.
You will also be entered into my private Marketing Master Mind Group where you will be able to share best practices, strategies, and marketing resources with other, non-competitive business owners in the computer services industry.
Note: Robin's fees start at $1,500 per hour with a 2 hour minimum. Longer term consulting agreements start at $20,000, and this does not include the marketing expenses you will incur implementing Robin's marketing strategies. Please only apply if you have the funds available to afford this. We recommend starting with the Technology Marketing Toolkit and her Master Mind Group Coaching first.
Workshops, Seminars, and Tele-Coaching Programs
Want a dynamic speaker at your next event that will have attendees excited, motivated, and glad they attended? Would you like an easy way to attract new members to your association or provide existing members a benefit that makes them renew year after year? Want someone to come in house and rejuvenate your sales team?
If so, I am available on a project basis for:- Seminars and Workshops
- In-House Sales Training
- Teleseminars
- Click here to see current events and seminars offered by Robin.
- Click here to see Robin�s speaker demo and to see what others have to say about her as a speaker.
- Click here now to submit a request to check Robin�s pricing and availability for your next event.
Marketing Projects
If you have a specific marketing project you need help with, I am available on a project basis for:- Web site makeovers
- Online lead generation campaigns
- Search engine optimization and traffic generation
- E-mail campaigns
- Sales training and coaching
- Marketing plan development
- Copy writing assignments
2009 Marketing And Money-Making
Boot Camp In A Box
"Get Access To Over A Dozen Powerful Sessions Designed To Help You Secure HUGE Leaps In New Clients, New Sales And Profits For Your IT Business"
Summary: What was this event about? It was about discovering what sales, marketing and business-building strategies your peers have used to secure a solid 209% increase in bottom line profits for their IT service business. It was about fast turnaround of your biggest marketing and sales problems...about getting out of the sales slump you were in�about NEW STRATEGIES to help you secure more new clients�and about discovering far more exciting and lucrative opportunities hidden away in your business and your clients that you are simply overlooking.
Here�s a snap shot of the event sessions:
- Session #1: See Your Peers Share Best Practices And Real-Life Examples Of What�s Working NOW To Generate Sales And Profits
- Session #2: How To Build A $6 Million Dollar Managed Services Practice From Scratch with sales trainer, Gary Pica, President of TruMethods
- Session #3: How To Secure The #1 Position In Your Local Market Through Natural Search Engine Optimization with SEO Expert, Dan Hollings
- Session #4: How To Get A Grip On Your Crazy Busy Schedule So You Get MORE Done With Less Time And Fewer Resources with Dr. Ned Hallowell
- Session #5: How To Replace The Bad Habits That Are Keeping You Fat, Broke And Unhappy with best-selling author, Alan Deutschman
- Session #6: How To Defeat The 10 Most Subtle And Destructive Lies About Money, Investing And Prosperity with author and financial expert, Garrett Gunderson
- Session #7: Countercyclical Economic Opportunities You Can Cash In On NOW with Harry Brelsford, SMB Nation
- Session #8: An Easy, INCREDIBLY Cheap Marketing System That Will Get You In The Doors Of Bigger Accounts, Marketing Goddess of the IT Industry
2010 Marketing And Money-Making
Boot Camp In A Box
"It�s ALL Included: Business-Breakthroughs, Marketing, Leadership, And Revenue-Boosting Strategies For IT Business Owners"
Summary: This program is a recording of Robin�s 2010 3-day milestone seminar were her top clients revealed their BEST strategies, secrets, and discoveries that helped them generate extreme leaps in profits, growth, sales and personal income in an incredibly short period of time. Hear from leading industry experts and best-selling authors in the areas of Decision-Making, Business Success, Hiring, Online Marketing, Prospecting and so much more!
Here�s a snap shot of the event sessions:
- Session #1: The Rockefeller Habits: The Four Decisions All Small Companies Need For Fast, Profitable, Stress-Free Growth, Patrick Thean
- Session #2: THE MYTH OF MULTITASKING: How to Kill the Catchphrase that is Killing Your Bottom Line, Dave Crenshaw
- Session #3: The Top 7 Secret Characteristics Of The Most Successful, Most Profitable And Fastest-Growing IT Businesses In The World, Larry Schulze
- Session #4: Genius League �Better Your Best Contest Presentations� - Robin�s top clients compete for the title of Technology Marketing Toolkit Spokesperson � 2010
- Session #5: The 7-Figure Consultant: Secrets To Getting Clients To Line Up To Pay Big, Seemingly Enormous Fees For Consulting, Robin Robins
- Session #6: How To Negotiate Like A Pro To Get Exactly What You Want In Business Without Compromising, Jim Camp
- Session #7: Top Grading: How Leading Companies Win By Hiring, Coaching And Keeping The BEST People, Chris Freiburger
- Session #8: The New Rules of Marketing and PR: How To Use Social Media, Blogs, News Releases, Online Video And Viral Marketing To Reach Your Customers, David Meerman Scott
- Session #9: The �Wedge� Technique: How To Get Your Competition Fired Without Saying Anything Bad About Them, Randy Schwantz
- Session #10: How To Use LinkedIn To Generate Sales, Referrals And Introductions To New Prospective Clients Without Cold Calling, Harry Brelsford
Buy Bundles and SAVE BIG!
The Whole Enchilada � Get 11 Of Robin's Marketing Products For One INCREDIBLE Price!
What if you could have 11 of Robin�s products for an INCREDIBLE price that�s nearly 50% of the total list price??? Well, Now YOU CAN!
Yes, I am serious!
Buy Everything For A Savings Of Over $8000!!!
- Technology Marketing Toolkit
- Million Dollar Managed Services Blueprint
- 36-Month Millionaire
- Backup And Disaster Recovery Marketing System (BDR-In-A-Box)
- Ultimate MSP Contract Pack
- The 2009 Marketing And Money- Making Boot Camp In-A-Box
- The 2010 Marketing And Money- Making Boot Camp In-A-Box
- Social Media 4 Techs
- Seminar Audio Program: 10 Fast, Easy, And PROVEN Marketing Tactics You Can Use Right NOW
- Technology Marketing Doodles
- How To Make Stress-Free Progress When Traditional Time Management Tactics, Discipline, And Working Longer Hours Have Failed