“How To Quadruple
Your Recurring Revenue
In 18 Months Or Less
Selling HaaS”
A Live Exclusive Teleseminar With
Frank Gurnee, Vice President, CharTec and
Alex Rogers, CEO, ARRC Technology
http://www.CharTec.net
When: Thursday, September 17th
Start Time: 3:00 p.m. ET / 2:00 p.m. CT/ 1:00 p.m. MT / 12:00 Noon PT
In just 18 months, ARRC Technology was able to increase their recurring revenue from $50,000 per month to $250,000 per month while dramatically increasing their client stick rate and profitability. How did they do it? By completely revamping the way they sold their services to their customers.
I first heard about Frank Gurnee, ARRC's Vice President of VAR Channel Sales, through ASCII. Frank is currently doing a 10 month tour of the country talking to VARs and MSPs on how he was able to achieve these amazing results in their business.
On this teleseminar, you'll discover:
- What HaaS is, what the current market opportunity is, and what you need
to know before launching it to your customers. - How to standardize your pricing and service offering so you don't go
broke delivering on your promises. - Who the ideal customer is for HaaS and how to market to them.
- How to structure your agreement to make sure clients never want to
cancel. - What to include and what NOT to include so you remain highly
profitable. - How to present this service to a customer to avoid price resistance and
common sales objections and fears. - Tools, systems and software you'll need in place before launching your
HaaS offering.
Attend for FREE! Simply complete the form below and the details on how to attend this call LIVE will be on the very next page:
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Alex's Bio
Alex Rogers is founder and President/CEO of ARRC Technology, an MSP located in Bakersfield, California. Rogers established ARRC in 1992 with a $300 investment. He has since built the company into a multi-million dollar corporation, specializing in the service and design of computers, networks, phone systems, structured cabling, and managed services. Rogers is credited with the creation of CharTec®, an exclusive HaaS solution nationally deployed for resellers. ARRC was listed as #61 on the 2008 MSPMentor Top 100 World MSP List and was awarded the 2009 Business Solutions Magazine Channel Innovator Award for Managed Services. Rogers’ pull-no-punches presentations keep attendees engaged and entertained with technology straight talk and “tell it like it is sales” strategy trainings.
Rogers is an avid outdoorsman and saltwater sport fisherman, holding several tournament world records. He remains active and engaged in his community through years of service with the Bakersfield Breakfast Lions Club and the Wounded Heroes Foundation. He is married to his wife and sweetheart of 17 years and they have two children.
Frank's Bio
Frank Gurnee is a family and career minded professional who is always willing to work hard, yet enjoys having fun and keeping it light. As Vice President of VAR Channel Sales with ARRC Technology and heading the CharTec® division of Hardware as a Service Solutions, goals include helping to grow the business to become a national industry leader, educating and motivating like minded individuals on solutions and value based selling, as well as creating new ideas and opportunities to continue driving success.
Robin's Bio
Robin Robins is an independent marketing consultant, sales trainer, and author that specializes in inexpensive and highly effective marketing strategies for small to medium VARs, Systems Integrators, MSPs, Solution Providers, and IT consulting firms. She has developed and authored the Technology Marketing Toolkit System which is considered to be the definitive guide to marketing technology products and services. To date, over 3,200 IT business owners from around the world have purchased and implemented this marketing system in their business.
Robin has been a favorite speaker for IT industry events such as System Builder Summit, SMB Nation, CompTIA’s BreakAway, CT Summit, ASCII Boot Camps, and Strategies for Success, and has been interviewed and published in VAR Business and Sales and Marketing Magazine. She currently writes a monthly column for eChannelLine.com, SMB Nation Partner Magazine, Microsoft’s Partner web site, and runs the largest sales and marketing coaching program in the world for IT consulting firms.
In addition to her extensive experience with IT service firms, Robin has also developed marketing strategies for over 1,200 businesses in 14 different industries across North America, Australia, and Europe. This includes both online and off-line marketing strategies for computer training schools & universities, franchise organizations, software companies (Novell, Surf Control, AVG anti-virus, and Microsoft), financial services, seminars and events, member organizations, and a variety of consumer products and services. This vast experience has given Robin a broad knowledge of hundreds of marketing and sales tactics used by some of the most successful and sales driven organizations in the world.



